>>> back now with news about the cost of tradition. this is the holiday, of course, for giving thanks but only the sentiment is free. e price of a thanksgiving dinner has climbed by the highest amount in 20 years. why now? nbc janet shamlian explains.
>> reporter: shopping for her family's thanksgiving dinner has given christie stone a case of sticker shock.
>> can't live without that.
>> reporter: it's a small father gathering with a bigger than ever price tag.
>> i buy just what i ne. i had my list with me, so i buy what i need, no more, no less.
>> reporter: a traditional thanksgiving meal with all the trimmings costs 13% more this year. that's the largest jump in more than two decades. across the board everything is more expensive from frozen peas to a package of rolls. nothing has climbed more than the traditional bird. turkey is up more than 20% in just one year. the rest of the feast, too. pumpkin pie mix, if you can find it, will cost 41 cents more. stuffing is up 24 cents, kran ber i didn't say and sweet potatoes up 7 cents each.
>> some of the major factors are higher energy prices overall, which really do influence prices on all of the items that we surv, a also strong demand globally for food products.
>> reporter: take pecans, 30% of the u.s. supply is exported at a time when the harvest has taken a severe hit from the drought.
>> overall it's down quite a bit in texas.
>> reporter: this pea con groer says production fell from 70 million to 40 million pounds in texas and prices are skyrocketing.
>> some get 11 and $12 a pound for shelled pecans. next year they'll be more.
>> reporte shoppers like lynn say the long-held tradition of the bountiful meal is not one to scrimp on.
>> i'm sure it will cost at least $200, but it's just once a year so we do it.
>> reporter: higher prices taking a bite out of the holiday, as giving thanks gets more expensive. janet shamlian , nbc news, houston.
Source: http://video.msnbc.msn.com/nightly-news/45422659/
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